Offshoring Puns

Navy blue.

Back a few decades, I was working in a program with a local college in the Middle East.

The name of the program for ExPats has the clever acronym of "IDEA" (hey, I said it was clever); which stands for "Inter-Departmental Educational Adjunct". It's interdepartmental because my particular specialty not only covers field geology but also paleontology and a bit of archeology thrown in for good measure. Everyone hopes to have a good IDEA...

ahem...

Well, we saddle up and head for the Dune Sea out in the west of the country, where the Precambrian, Cambrian, Silurian, Cretaceous, Pliocene, Pleistocene, and Holocene crop out and access is relatively easy and non-injurious.

Well, we caravan out, some 30 Land Cruisers, Nissan patrol, and the odd Mitsubishi Galloper strong. We all get our maps, compasses and split up into 5 or 6 special interest groups ("SIG's"); where each IDEA has his own GPS and LIDAR laser ranging apparatus. Reason being, that there are very few benchmarks out in the desert, and even those are constantly at the mercy of the shifting and ever-blowing sands.

Since we're split into groups and at any one time, ranging up to and including some 50 km2, when a real find is located, a device called the "DIME" (Digital-Interface Monitor Encoder) is attached and programmed into the GPS for location later; it is a digital sort of low-frequency transponder, developed from technology used by offshore drillers and jacket setters where benchmarks are even more transitory.

The way it works is rather simple. When something is to be marked for later retrieval, a series of wooden posts are pounded in a triangular manner around the find and the DIME is set, programmed with the GPS and attached to one or more of the posts.

That's the theory, at least.

Everything works well, especially all the hardened electronics and computer gizmos, but attaching the DIME to the stakes is the real problem. It can't be nailed, screwed or fastened with any sort of metal contrivance as that farkles the magnetic field and causes all sorts of goofy spurious signals. Zip ties don't last long in the heat and duct tape is right out. Many sites have been lost to the shifting sands this way.

Velcro doesn't work too well, as the sand fills the hooks of the receiving piece of velcro and soon renders it useless. String or fishing line work, but that's temporary (they melt). Glue or mastic are out as these are supposed to be temporary. Even plastic sleeves don't work due to the heat out

Years ago I used to use a LexisNexis database of companies that would give corporate information like name, address, and general business description. While most of them were pretty bland, there were a bunch of them with some really cheesy puns, and over a few years I built quite a collection.

Today I share with you "NEXIS IS RIDICULOUS.txt":

• Bucyrus International caters to those who mine their own business.
• It would be logical for Mr. Spock to boldly go to Vulcan International for rubber products. He might even live long and prosper -- in comfortable shoes.
• What do manufacturer Electro-Motive Diesel (EMD) and 1970s band Grand Funk Railroad have in common? They both want you to do the locomotion!
• Peter Piper can pick more than a peck of peppers or pickles from B&G Foods.
• Toray Plastics America could sing "foam, foam on the range, where the polyester and polypropylene materials are made" all day.
• Break out the Tums, because things are awfully gassy over at Air Liquide America.
• If a tree falls in a Weyerhaeuser forest, someone is there to hear it -- and he has a chainsaw.
• Although not a pushover, you can walk all over Wilsonart International.
• Here's a HEICO haiku: HEICO companies/ Providing for jet engines/ In flight or on land.
• American Italian Pasta Company (AIPC) uses its noodle in many different ways.
• The golf industry doesn't mind when Aldila gives it the shaft.
• Rat-a-tat-tat and a ringa-ding-ding. What's that? Answer: The sounds emanating from Pearl, one of the world's foremost makers of drums and other percussion and musical instruments.
• Saint-Gobain Ceramics & Plastics deals powders and crystal, but there's no need to call the cops.
• Pamida Stores Operating Company offers more small-town values than a bandwagon of Republicans on the campaign trail.
• Like a tight end, offshore drilling contractor Transocean dreams of going deep but doesn't mind eating a little mud.
• Rittal me this, Batman!
• Utility Trailer Manufacturing is spreading its own brand of reefer madness.
• Who is the Fresh Prince of Sullair?
• If GrafTech International were a bard, it could wax poetic in an ode to the electrode.
• When it comes to adhesives and vibration control products, LORD knows.
• You might say that Deere & Company enjoys its customers going to seed.
• Pfizer pfabricates pfarmaceuticals pfor quite a pfew inpfirmities.
• Stripping is OK at Spraylat.
• Don't think Seton is