How can social movements protect their brand/name from becoming meaningless by fragmentation and from becoming associated with crazy activism?

For example, let's take feminism. There are many feminists doing important work both in activism and research, but there seem to be a lot more crazy "Tumblr feminists" that mostly just create problems and propagate misinformation.

Also, there are so many "variants" of feminism that it is almost meaningless to claim someone is a feminist as it could mean simply believing in equal legal rights, or equal social roles, or abolition of gender or just an excuse for being transphobic.

What can feminists and other movements do to prevent or minimize those problems? Is trademarking the moment's name an option?

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πŸ‘€︎ u/NotCis_TM
πŸ“…︎ Nov 30 2021
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The Dorr brothers honed a brand of fiery Second Amendment activism that doesn’t sway lawmakers, but keeps the donations flowing thetrace.org/2020/06/dorr…
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πŸ‘€︎ u/dyzo-blue
πŸ“…︎ Dec 05 2021
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Brand activism is a TRAP!!
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πŸ‘€︎ u/steceyy
πŸ“…︎ May 17 2021
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Brand Twitter and Fake Activism | A Response to Steak-Umm youtube.com/watch?v=N3sDu…
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πŸ‘€︎ u/Boguu
πŸ“…︎ Aug 11 2021
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Brand Twitter and Fake Activism | A Response to Steak-Umm youtube.com/watch?v=N3sDu…
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πŸ‘€︎ u/NihiloZero
πŸ“…︎ Aug 15 2021
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Cuckland 12 Smartest liberal shill mod sets template for future mods to follow to achieve their brand of activism archive.is/jeSik
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πŸ‘€︎ u/countersweep
πŸ“…︎ Oct 05 2021
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Brand activism and Woke Washing, do you know the difference? do you care?

Hello beautiful people <3

Myself and a colleague are conducting a survey where we are collecting data about peoples opinions on brand activism and woke washing. It's a relatively new term but gaining traction rather quickly.
I would really appreciate if you took 6 minutes out of your day to complete the survey, and if you have any additional comments or discussion I would gladly read through all of them and reply!

https://docs.google.com/forms/d/e/1FAIpQLSd8_le_YIhmgDiEYe4GhbznT1xtP1qYBxV2P4bwFq6rs1xYFw/viewform?usp=sf_link

Have a wonderful day!

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πŸ‘€︎ u/anakrop98
πŸ“…︎ Apr 23 2021
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Brand Twitter and Fake Activism | A Response to Steak-Umm youtube.com/watch?v=N3sDu…
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πŸ‘€︎ u/VegiHarry
πŸ“…︎ Aug 11 2021
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Sustainable brand - some pieces activism
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πŸ“…︎ Apr 13 2021
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WTW for the style of art that is used by brands for activism on social media?

It includes all diverse people, sometimes blue or something not skin color, kind of blocky looking

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πŸ‘€︎ u/ChickenInAPotpie
πŸ“…︎ Mar 10 2021
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Brand activism is a TRAP!!
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πŸ‘€︎ u/HiMiru
πŸ“…︎ May 17 2021
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I am writing a research paper (specifically on gen z) on how brands use activism. I would really appreciate if you could take this survey! utk.co1.qualtrics.com/jfe…
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πŸ‘€︎ u/kathrynblair
πŸ“…︎ Feb 23 2021
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AI Flashback Cuckland 10: We need to brand our activism in a way acceptable to western audiences. archive.is/q5RUj
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πŸ‘€︎ u/countersweep
πŸ“…︎ Mar 04 2021
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Brand activism and BLM - Master thesis

Hi all,

I’m a master’s student and I’m writing my thesis about brand activism and how it affects civic/political participation. Do you mind filling out my survey? I need as many respondents as possible. You just need to be American or Canadian to complete it! I would really appreciate the helpπŸ™πŸΎ thank you!

https://toulousebs.eu.qualtrics.com/jfe/form/SV_392pIn6YnM1mOto

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πŸ‘€︎ u/SnooDoodles9653
πŸ“…︎ Feb 06 2021
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In the late 1960s, militant Black workers in Detroit's auto industry tried to combine radical socialist politics with rank-and-file union activism, to "take the uprising into the factories" | 'A brand-new beat': DRUM and the League of Revolutionary Black Workers redflag.org.au/node/7290
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πŸ‘€︎ u/roter_stern
πŸ“…︎ Jul 28 2020
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Australian Coon Cheese is getting a name change from the American company that took it over because the Coon family name is racist. How do you feel about the use of activism to attack rival corporate brands?
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πŸ‘€︎ u/Valianttheywere
πŸ“…︎ Jan 13 2021
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[Academic] Brand activism & brand perception (Ages 19+; ~5-7 min to complete)

Hi everyone!

I'm a senior student at SFU conducting a study on whether brands' participation in activism affects the perception of the brand or not for an upper-level communications class. Any thoughts are welcome!

The link can be found here and should take a little more than 5 minutes.

The survey is anonymous; if you are comfortable providing your name and email for a follow-up interview, there is an option to do so if you want. If there are any questions, feel free to comment or PM me directly.

Thanks in advance! Appreciate any feedback :^)

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πŸ‘€︎ u/designismypassion
πŸ“…︎ Mar 17 2021
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[Academic] Gen Z Adults (18-24) Cereal and Brand Activism Survey -- I am an Advertising student at The University of Tennessee - Knoxville and any participation in this survey would be greatly appreciated! forms.gle/FA21pribVia6Y8G…
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πŸ‘€︎ u/0toucan0
πŸ“…︎ Feb 15 2021
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2020 round-up – the year in brand marketing: empathy, activism and a global recession thedrum.com/opinion/2020/…
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πŸ‘€︎ u/sandrastoneep74
πŸ“…︎ Dec 22 2020
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My brand of β€œactivism” - think it was lost on her
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πŸ‘€︎ u/redkate666
πŸ“…︎ Nov 02 2019
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πŸ‘€. While I appreciate the activism, I would bet that this girl doesn’t research the brands she buys. Retailers do the same thing. That’s why it’s called retail. it kills my soul to know how much I’m being ripped off when I buy a polyester dress at Anthropologie for $150. πŸ™„
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πŸ‘€︎ u/floralpod
πŸ“…︎ Sep 30 2019
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[Academic] Brand activism and BLM - Master thesis (US, Canada, 15+)

Hi all,

I’m a master’s student and I’m writing my thesis about brand activism and how it affects civic/political participation. Do you mind filling out my survey? I need as many respondents as possible. You just need to be American or Canadian to complete it! I would really appreciate the helpπŸ™πŸΎ thank you!

https://toulousebs.eu.qualtrics.com/jfe/form/SV_392pIn6YnM1mOto

πŸ‘︎ 3
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πŸ‘€︎ u/SnooDoodles9653
πŸ“…︎ Feb 06 2021
🚨︎ report

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